Anyone have any experience with doing this? I've seen some amazingly successful off-topic/chit-chat type communities out there and I've always wondered how it got that way. It amazes me that people are drawn to those types of sites when there really is no exclusive "content" there. Instead people are attracted to the personalities of the site. It seems like these communities are truly dedicated to building a family instead of making money. What seperates a successful general disscussion board from the rest??