New domain extensions, is the SEO tighter on these?

[tokyoice]

To cut a long story short, I've purchased a .life domain name, I am wanting to develop into a Wordpress blog, the only issue, does Google penalise these domains for not having the generic .com .net, domain extensions?

How are these different extensions in regards to the SEO?

 

[we_are_borg]

They changed the way they handle tld’s you can read more at Google blog. https://webmasters.googleblog.com/2015/07/googles-handling-of-new-top-level.html

 

[tokyoice]

They changed the way they handle tld’s you can read more at Google blog. https://webmasters.googleblog.com/2015/07/googles-handling-of-new-top-level.html

Ah, excellent! thanks for that! btw, is that Googles official webmaster blog?

Q: How will new gTLDs affect search? Is Google changing the search algorithm to favor these TLDs? How important are they really in search?

A: Overall, our systems treat new gTLDs like other gTLDs (like .com & .org). Keywords in a TLD do not give any advantage or disadvantage in search.

 

[we_are_borg]

That’s the official Google Blog.

 

[PoetJC]

Good info in that blog. Nice to know that all TLDs are basically weighted the same as for SEO efforts.
Thanks for the link drop we_are_borg

J.

 

[Tecca]

Google themselves use the new TLDs as well, like abc.xyz